There are thousands of things to know and do in business, and over a thousand ways to grow. That’s where some clarity, focus and some Business Growth Consulting can help! You know your business like no one else, but sometimes it takes an outside view to help you prioritise and clarify your ideas, strategy and vision. Without help, you may also miss out on an opportunity that you have not been able to see.

Most new growth initiatives never achieve their intended results, simply because the business is not ready to execute them effectively. The only way to overcome that problem is to develop an actionable strategy, assess it against the realities of the marketplace, and then align sales, marketing, strategy and leadership so that the goals can actually be reached.

 

Most problems with business performance are due to one or more the following causes;

1. The CEO has not clearly defined the business strategy or direction.

2. There is a well-defined strategy on paper, but it not being implemented.

3. The strategy that has been defined is based on internal conjecture, not on external validation.

4. The company's executives and front-line employees are too busy solving day-to-day problems.

5. There is no clear synergy across key departments, most notably between sales and marketing.

 

The above list of challenges changes in length and substance from business to business. Organizations are continuously faced with many unforeseen external challenges (for example recent COVID-19 era), on which there is seldom control. The more an organization is equipped with solid strategies on sales, marketing, business, leadership, operations, the better it can stand off such challenges and even grow despite adversities.